fashion

The Brat Summer Takeover

All hail the rise of Brat Summer and the death of Clean Girl. Brat summer isn’t over yet! Charlie XCX just announced a remix album via an Instagram post captioned –‘brat, and it’s completely different but also still brat.’  Make way for an extended summer of hedonistic, sultry, and bratty behaviour – where the outfits Read More

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A Dose of Dopamine

Dressing for joy has never been easier! Step into summer with a burst of audacious hues and embrace the dopamine rush. Colour, an unwavering force, has sculpted the tapestry of fashion across centuries, weaving its vibrant threads through the fabric of history while persistently influencing the contemporary realm of style. Punchy palettes, bold prints, interesting Read More

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Bridal trend of the year that was: Gold & Ivory

Bridal fashion in India has peaked interest worldwide, courtesy of the Big Fat Indian Wedding! The paragon of an Indian Bride is wrapped in shades of crimson, ruby or scarlet, gilded with fine jewels. In contrast to the serene ‘White Wedding’ in western culture, rich shades of red or pink has been the norm in Read More

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Decoding the Colour Trend Forecast for A/W’24/25

If you have watched the cult classic, Devil Wears Prada, you may recall the famous monologue by the savage Miranda Priestly, referring to Andy’s “lumpy blue sweater”, which was, in fact, ‘Cerulean Blue’! The scene provided an interesting insight into how this shade of blue trickled down from Oscar de la Renta’s runway to the Read More

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A Bright Spectrum: Season’s Happiest Colours

If you’re reaching for neutral tones to make a statement this season, stop right there! This time of the year is not meant to live life in black and white – but to go beyond it. We’re amid the most exciting festivals & several reasons to celebrate, and it only gets better from here! On Read More

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Going for gold

We’ve finally arrived at a time where gold outfits are not considered OTT or tacky. They are the new cool! And to be honest, I couldn’t be happier. The glitzy texture reminds me of the ’90s when metallics and rainbow hues made us feel as if the world was sprinkled with crystals and fairy dust. Read More

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2 AM Fashion Finds: Warm Hues

Every season comes with the promise of a new wardrobe! We are back our series of 2 AM fashion finds. This time our fashion editors have been fascinated with a warm colour palette. From dresses to trousers, the curation this time includes easy to wear outfits and comfortable silhouettes all under Rs. 5,000. Shop The Read More

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The Sorbet Flavour of Summer

While pastels are perennial for Spring, designers like Varun Bahl, Payal Singhal, Deme by Gabriella gave them a sassy new spin on the SS’19 runway recently. Sorbet hues like candied oranges and limón, pistachio, sweet peach, cherry tomato and mint took centre stage as core colours, and we are drooling at the vision of its Read More

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Five Separates to Colour Block Your Way Into Summer

There’s something about the slight shift in the air as spring gives way to summer. The temperatures soar, afternoons turn balmy, and hemlines can’t help but shorten. But our romance with spring is a hard thing to let go of, and as we get ready to slip into summer, we wanted to bring some memories Read More

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5 trending colours to add to your closet

Colour is an impeccable form of communication and a great way to show your personality during first impressions. Colour us curious, we at Pernia’s Pop-Up Shop are all about mixing colour pallets and styles and to create notable and distinguished looks. Of course, Pantone has announced Living coral as the colour of the year, but Read More

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Summer Colour Glossary for Men

Summer- a season where the colour synergy flows from airy and light to explosive and bright. A season where we see creativity and colour mixes unfold new trends. The menswear colour story is undoubtedly eccentric yet conservative with the continuing influence of neutrals, blue and green while typical bold shades of red, orange and yellow Read More

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The new millennial colour in the world of fashion: Gen-Z Yellow

FIRST LOOK

January 12, 2019

Just when you thought millennial pink was fading away and the trend of defining an age group by colour was dying, along comes ‘Gen Z yellow’. Dubbed as the next big colour trend in fashion, Gen-Yellow is the bright, cheery hue that’s seen everywhere. The show-stealing trend has been dominating the runways, the wardrobes of Read More

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