Discovering the art of minimal craftsmanship with the label’s hero fabric – pure & dreamy linen! In a fashionscape brimming with glamorous textiles and high-shine embroideries, Linen Bloom has established itself as a brand that operates on elegant minimalism. As the label steps into its fifth year, we dive into the intricacies behind crafting clothing Read More
Tag: pret wear
Tradition to Technology: Kiran Uttam Ghosh
Kiran Uttam Ghosh (KUG) is more than a label; it embodies a narrative of passion, creativity, and innovation that took root early in the life of its founder and designer, Kiran. As the prêt wear segment undergoes transformation, we invite you to delve into a brief conversation with the creative force behind KUG. Discover Kiran’s Read More
URI by Mrunalini Rao: From Hyderabad to the World
Uncover the blend of courage, consciousness, and craftsmanship that defines Mrunalini Rao’s unique approach to fashion. Mrunalini Rao, an eponymous couture label from Hyderabad, embodies courage and confidence through dramatic silhouettes and fluid fabrics. With a commitment to conscious, timeless, and handcrafted designs, the label aims to give back. Join us for a chat with Read More
Redefining Traditions With Shweta Kapur
Today, the moment a sleekly draped saree with a cinched waist and a risqué slit is spotted, we know it is designed by none other than Shweta Kapur. The pre-draped saree, or as the designer calls it, the ‘fuss-free saree’ has become a signature of her brand 431-88 that dresses the woman of today – Read More
Fiery meets Divine: Suave by Neha & Shreya
A dynamic and talented duo, Neha & Shreya are the creative brains behind an upcoming fashion label Suave. The label is coveted for its easy on comfort and high on style designs. Suave by Neha & Shreya gives heavy handwork a miss playing with eye-pleasing print detailing with highlighted details for a touch of bling. Read More