Today, the moment a sleekly draped saree with a cinched waist and a risqué slit is spotted, we know it is designed by none other than Shweta Kapur. The pre-draped saree, or as the designer calls it, the ‘fuss-free saree’ has become a signature of her brand 431-88 that dresses the woman of today – Read More
Delicate, indulgent and a visual treat – delve into the lost story of historic India’s heroic summer textile, as we explore the intricate nuances of the age-old craft that has endearingly made its way into today’s global fashionscape. An artwork dating back to the late seventeenth century – titled Lovers in a Landscape by Mughal Read More
If there is one silhouette that plays a fundamental role in the dichotomy of Indian fashion, it is the choli or blouse. Whether it is a lehenga or a saree, types of blouses have been an integral part of ethnic attires for centuries. This piece of clothing which is merely a fitted top has a Read More
From the sanctity of a pooja to the intimacy of gatherings, we delve into the artistry of home decor, where the magic of Indian festivities find its truest expression – cocooned in the finer intricacies. The festive calendar arrives with its distinctive lineup of occasions, each warranting a unique touch of splendor. The warmth of Read More
Pernia’s Pop-Up Studio recently raised curtains on the latest addition to its brick-and-mortar chain in the form of a flagship store at the heart of Hyderabad – one of India’s most historic cities. Steeped in centuries-old heritage, the City of Nizams, today, juxtaposes new-age culture with a timeless old-world charm – serving as the perfect Read More
Celebrating the coming together of two icons synonymous with design & innovation. A recent first-of-its-kind partnership between two iconic labels inked a new page in the history of Indian fashion. The high-octane lineup resulting from this dynamic collaboration celebrates a phenomenal confluence of Amit Aggarwal and Wendell Rodricks’ signature aesthetics – form & fluidity. Back Read More
Distinguished for its captivating designs that effortlessly capture the spirit of Indian femininity, Gopi Vaid has evolved into a household name synonymous with luxury womenswear. Delve into the intricacies of the label’s recent collection, unravel the essence of their brand philosophy, and gain insight into their future aspirations – as we indulge in a candid Read More
The menswear fashion industry is currently at its peak in terms of dynamism and design – and this includes wedding wear at the forefront of change. Departing from the ancient notion of restrictive styling, modern Indian men refuse to take a back seat when it comes to making a sartorial statement. Fueled by increasing global Read More
Sarees have been a timeless wardrobe staple for generations, and rightfully so. The versatility of the six-yard drape goes beyond its reputation as heavy occasion wear. Kanjeevarams, Banarasis & Paithanis are time-honoured treasures, but they can not be worn as effortlessly as lightweight chiffons, georgettes & organzas. Featherlight drapes crafted out of fluid fabrics are Read More
Have you heard the phrase, diamonds are a girl’s best friend? Then let us introduce you to her underplayed sister, Zircon. A natural mineral gemstone, Zircon has been a favourite among jewellers all across the globe for centuries. This semi-precious stone is a component of Zirconium metal. They gained fame for their brilliant reflection, along Read More
Monsoons have long been considered the most romantic season of all, which is why many couples choose this time of the year to tie the knot. Though the rainy months welcome muddy puddles and humid weather, it is no reason to pass up planning the extravagant wedding of your dreams. But when putting together outfits Read More
If there is one man who shops for the entire family without ever pampering himself, it has to be Dad! Fathers splurge on us for most of our lives but often forget to take care of their own needs, which is why Father’s Day is the perfect chance to shower the leading men with thoughtful Read More
You do not need to be a jewellery connoisseur to know that gold is the most preferred metal in India when it comes to investing in precious bijoux. Whether shopping for weddings or special occasions, gold has long been the flag-bearer of the ideal investment avenue. While it has plenty of advantages, including its high Read More
If you are solely banking on cotton and linen, allow us to introduce you to the underplayed hero fabric for summers- Poplin. A unique blend of versatility and quality, poplin lends itself to the sustainable side of fashion and the aesthetic one! Poplin derives its name from the word ‘papelino,’ a fabric that was made Read More
Planning a wedding comes with a lot of undue pressure as well as delightful pleasures! Right from the lighting to the flower arrangements and decor, no detail is spared when turning your dream wedding into reality. However, nothing beats curating the Wedding Trousseau for an Indian Bride; acollection of pieces laboriously put together for the celebrations Read More